The Maui County Product Enrichment Program is a cooperative partnership promoting community-based tourism initiatives through the Hawai'i Tourism Authority (HTA) and County of Maui. The program supports a year round calendar of unique experiences that are shared by our communities and attract visitors.

Awards
Since 2002, when HTA began the program, a total of $4,274,000 has been awarded to 289 CPEP programs hosted by community organizations. These funds have leveraged more than double in matching support required through cash and in-kind services contributed by sponsors, businesses and volunteers.

Applications
All funds for 2013 have been allocated. The next CPEP Request for Proposals (RFP) for programs planned in year 2014 is targeted for issue in mid-July 2013. Please check back for an announcement.  

Current program criteria and information:

• 2013 Maui CPEP RFP & Application (MS Word)
• 2013 CPEP Final Report & Budget Forms (MS Word)
• Sample Festivals & Events Survey (MS Word)
• Photograph Consent & Release Form by Subject (pdf)
• Photograph Consent & Release Form by Photographer/Org. (pdf)
• Hawaiian Islands Branding (pdf)

Contact Information
Cheryl Sterling
HTA Programs Specialist
Email
Ph: 808-270-7997